Odogwu Bitters has launched a sachet version of its herbal drink.
In a statement on Tuesday, the company said the new format, which combines honey, ginger, and herbs, allows for easy portability, making it ideal for consumption.
According to the statement, retailers in cities like Lagos, Aba, Port Harcourt, and Onitsha have reported sales, and the sachet has become a favourite among consumers.
It added that with the introduction of the sachet, Odogwu Bitters reinforces its commitment to evolving with consumer preferences while maintaining the quality standards that have made it a household name.
The statement reads, “With the launch of this sachet, Odogwu Bitters reaffirms its commitment to adapting to consumer needs without losing sight of the quality that has made it a household name. This expansion in product format speaks volumes about the brand’s dedication to innovation and meeting the desires of its diverse and loyal customer base.”