OpenAI, the AI startup that owns ChatGPT, has integrated image generation directly into the chatbot, enabling users to create and modify images using GPT-4o, the company announced in a blog post on Tuesday.
The Microsoft-backed firm described the update as a significant step toward making image creation a core part of AI-driven communication.
As part of the announcement, OpenAI shared a sample image on its website demonstrating improved text accuracy in AI-generated visuals compared to older models.
The update aims to enhance the quality of AI-generated content, addressing past limitations in rendering text and intricate details.
ChatGPT, specifically with DALL·E integration has been capable of generating images for some time. However, OpenAI’s latest update improves this capability by integrating it more seamlessly into ChatGPT, likely making it faster, more interactive, or enhancing features like inpainting.
“At OpenAI, we have long believed image generation should be a primary capability of our language models. That’s why we’ve built our most advanced image generator yet into GPT‑4o. The result—image generation that is not only beautiful but also useful,” the blog post stated.
The feature is now available across Plus, Pro, Team, and Free subscription tiers.
OpenAI CEO Sam Altman said the rollout marks a new level of creative freedom, acknowledging that while the tool will enable users to create remarkable content, some outputs may be controversial.
“People are going to create some really amazing stuff and some stuff that may offend people; what we’d like to aim for is that the tool doesn’t create offensive stuff unless you want it to, in which case, within reason, it does,” he wrote on X (formerly Twitter).
“As we talk about in our model spec, we think putting this intellectual freedom and control in the hands of users is the right thing to do, but we will observe how it goes and listen to society.”
